i² Platform

Per ownership group

Content & Education

The weekly Industry Update, made for every market every week: the week's articles go in on Sunday, and by Monday morning each market has its post, reels, client newsletter, graphics in the office brand, a 30-minute agenda and the invite — and every agent can make it theirs.

One Sunday in, a week of content out

Leadership drops the week's articles in. The platform reads them, pulls the rate snapshot and your own weekly and monthly numbers, writes the bundle in one pass, renders the graphics, agenda and newsletter, and waits for a human to approve. Monday's harvest refreshes the numbers in place — the prose is never regenerated after someone has read it.

Content & Education — this week’s edition, every market, the library underneath
Content & Education — this week’s edition, every market, the library underneath

Dialed to each market

Each market gets its own edition: the short post by default (theme, three lines, the stat bands, the PDFs, one link), the long story and live charts on the edition page, rate sparklines on the graphics, and the replay the moment a recording exists. Older weeks keep the show; the library sits underneath.

One market’s edition — the post, the story, the charts, the replay
One market’s edition — the post, the story, the charts, the replay

Make it mine

Every agent re-renders this week's headline and reels in their own export style — their colors, logo, name and Market Center compliance band — in every social format: square, story, landscape. The group's content, the agent's brand.

Published where the roster already is

The post lands in the market's community space at market time; the contacts who are not members get it by email through the campaigns ledger; the Zoom chat gets the platform page and the register link; every user in the market gets a two-minute-before reminder. The recording's title, chapters, numbers and links are written from the edition. A signup line on every post brings unregistered agents onto the platform.

The recording, produced

The call's recording is trimmed to the conversation, opens with an animated intro carrying the week's numbers, closes on an outro, and goes to YouTube with its title and description written from the edition — then into the community as a real video player, not a bare link. Leadership approves the first weeks; after that it publishes on its own.

And it is measured

Attendance is matched to the roster and to production, so leadership can say — from the record, not from a feeling — that regular attendees close more. The analytics live in the core; the engine that produces the call is this module.

See Content & Education on your own boards’ data.

Screens above are the live platform with a generic office and cast. A walkthrough shows it on your feeds.

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